The transition towards a circular economy requires a new mindset from government that acknowledges and empowers individuals. Not only must we approach the issue from the bottom-up, but also from the side and above. Consumer behaviour must be steered by both ‘soft’ and ‘hard’ controls: through information and communication, because of the importance of psychological factors; but also through financial instruments, because both consumers and industry are clearly responsive to such stimuli.
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The interpretation of municipal duty of care determines options for waste collection, disposal and processing. Also essential is the way in which producer responsibility takes shape, and the government must provide a clear separation of private and public duties. Businesses may be liable for the negative aspects of unbridled growth and irresponsible actions.